The Remax story originates with the company name short for "real estate maximums", founded in 1973 by Dave Liniger, an agent who saw a flawed system and set out to fix it. He felt that agents should pay their fair share of the office expenses and keep the remainder of their commissions. The company he worked for turned his idea down, so he set off on his own and created RE/MAX. He didn’t realize it at the time, but his revolutionary ideas would evolve into the largest, most successful real estate company in the world. He set up a business model that allows agents to keep their commissions, run their own businesses, and simply pay an agreed upon fee for their fair share of the overhead. Liniger’s concept put tremendous pressure on the other companies to change the way that agents are compensated. Agents across America have financially benefited from the RE/MAX concept.

Today, RE/MAX encompasses a network of more than 150,000 agents nationwide, ranks #1 throughout Canada and is the market leader in over 65 countries worldwide. Remax is the only real estate franchise in the world to boast 400 consecutive months of growth and it doesn’t end there, an achievement RE/MAX accomplished one agent at a time.

Each Remax office is an independently owned and operated franchise within the corporate entity recognized prominently by the famous balloon logo and national advertising campaign. Remax corporate enables the vast network of individual owned and operated franchises to benefit through the corporate resources which include     Remax.com, ranked number 10 of 10, “Most Visited Real Estate Web Site Rankings” March 2010,  REMAX Corporate Relocation Network and RE/MAX Satellite Network. Remax Allegiance, The #1 Selling Remax Company Worldwide  and  the #1 Remax Brokerage throughout North America.  

So what difference does this mean to the average consumer?

• Based on verifiable production, our Associates truly are the best in the business. Remax agents outsell the competition on average nearly two to one.
• Our size allows us to provide our Associates with "competitive" Mortgage, Title and Services products, not to mention superior level of education and direct access to industry leader's concepts and their business models. 
• We are equally comfortable as a traditional "sticks and bricks" company and as an Internet-based "Dot Com" company.
• Our systems and back office business processes allow all of our agents to do more in less time and to focus on what's important - Customer Service.
• Visionary Leadership and Professional Management. Our owners all have won recognition as RE/MAX Central Atlantic Region Broker/Owners of the Year. Two are recipients of RE/MAX International Broker/Owner of the Year honors.
• Our agents represent our greatest resource; we simply furnish them with the proper tools to enable them to provide the industries best in individual service.

RE/MAX at a glance:

·         Who we are 
What began in Denver Colorado in 1973 as "a pad of paper and a dream".   Now a global real estate franchise network that spreads across 39 countries and eight territories, on six continents.

·         Network size 
The revolutionary RE/MAX Concept of enabling real estate professionals to maximize their business potential has evolved into a network of more than 150,000 agents in more than 65 countries with more than 7,000 offices.

·         RE/MAX Sales Associates 
RE/MAX Associates, on average, lead the industry in production, experience, and professional designations.

·         The RE/MAX Balloon logo 
The red, white and blue RE/MAX Balloon, with its "Above the Crowd!^®"slogan, is one of the most recognizable business logos in the world. With more than 120 RE/MAX Hot Air Balloons around the globe, RE/MAX has the one of the world's largest balloon fleets.

·         An industry leader 
RE/MAX is the # 1 real estate organization in the United States and Canada.

·         Global expansion 
The first RE/MAX region outside the United States and Canada was the Caribbean Basin, opened in 1991. It was followed two years later by RE/MAX of Mexico. In 1995, RE/MAX expanded into Southern Africa, Spain, Israel, Italy,and Germany. Since then, RE/MAX regions have become established in across Europe, in Asia, and in Australia.

·         Record RE/MAX production 
In 1999, RE/MAX Associates were involved in more than 1 million sales transactions within a single year in the United States alone – an industry milestone. The audited production figures represent the most transaction sides in a single year ever recorded by any real estate network, which RE/MAX continues to repeat this milestone year after year, nearly every year since.

·         The RE/MAX Concept 
RE/MAX stands for "real estate maximums." In exchange for paying a management fee and a share of the monthly office overhead, RE/MAX Associates keep the maximum allowed amount of their commissions and receive the many benefits of RE/MAX far reaching network of offices throughout the world and unlimited menu of services only a company of this magnitude can provide.

By offering Associates maximum commissions and maximum career opportunities and resources, RE/MAX  individually influenced  the industries competitors to re-examine and adjust their own policies toward sales agents, thus dramatically changing the this business forever.

As the network grew, renowned for the sheer number of board recognized top producers and the quality service to consumers they represent, so did support programs further enabling RE/MAX to increasingly introduce the industries most  dynamic real estate education and technology network.

The organization was one of the first real estate companies to have its own proprietary television networkand one of the first in the industry to develop a site on the World Wide Web.

·         Committed to real estate service 
In a business environment of mergers and acquisitions, RE/MAX is the only major real estate network still owned and directed by its original founders.

RE/MAX commitment to its membership has led to an ever-increasing number of accolades from the business community at large, including selection of RE/MAX as the best in the business. In its annual ranking of top franchises, Entrepreneur magazine named RE/MAX the number one real estate services franchise in 2000. On the consumer front, Worth magazine honored RE/MAX in both 1999 and 2000 with its prestigious "Readers' Choice" award as the best real estate brokerage.

·         More than 29 Years Above the Crowd 
RE/MAX - now an established industry leader - celebrated its 30th anniversary at the 2003 RE/MAX International Convention. Young in years but mature in experience, RE/MAX looks ahead to even greater development and success in its next quarter century.

Community Involvement

Community involvement is highly valued at all levels of the RE/MAX organization - from individual Associates to RE/MAX offices, regions, and RE/MAX International.

RE/MAX cause marketing and charity fund raising take on many forms:

·         Most recently, RE/MAX has become a national co-sponsor of the Breast Cancer Survivor Recognition Program at Komen Race for the Cure® events.

·         The RE/MAX organization has been the official real estate sponsor of the Children's Miracle Network since 1992.

·         Each year, about 20 charities host fund-raising golf tournaments at Sanctuary, the private course of RE/MAX International co-founders Dave and Gail Liniger.

·         RE/MAX International is the first major sponsor of The Wildlife Experience, a conservation and community center promoting understanding of the natural world and its conservation through art and education.

Did you know:

The March Hitwise Report once again ranks remax.com among the top 10 most visited real estate Web sites and a solid seven steps ahead of Century 21, the next-highest-ranking national franchise brand. Century 21 dropped two spots in March to No. 17.

"As listing aggregators like Trulia and Zillow moved higher up the rankings in the last year or so, RE/MAX International has been working to combat the effects on remax.com rankings, and it appears to be working," says Marnie Blanco, RE/MAX International Vice President, eBusiness. "We've stayed ahead of our competitors through it all, and we'll continue to work on solutions that keep remax.com in the lead."

RE/MAX appears three times on the top 30 list of real estate-related search terms, ranking No. 7 ahead of "houses for sale" and "homes for sale." Also on the top 30 search terms list: "remax.com homes for sale" (No. 13) and "remax.com" (No. 26). Competitors Century 21, Coldwell Banker and Keller Williams each appear only once on the list.

An Inman News story posted April 15, "RE/MAX Climbs to Hitwise Top 10," recaps the key points of the report. Here are several excerpts from that article:

• RE/MAX Real Estate narrowly beat out Apartments.com as the 10th most-visited real estate site on the Web in March, according to Web metrics firm Hitwise.
• Remax.com has been steadily rising in Hitwise's rankings since December, when the site held the 13th spot in the top 20. It finally broke into the top 10 with a 1.39 percent share of traffic.
• The top 10 sites made up 28.43 percent of real estate industry Web traffic last month, while the top 20 captured 39.39 percent of the industry's traffic.

Hitwise Most Visited Real Estate Web Site Rankings, March 2010

1. Realtor.com (6.51%) 
2. Zillow (3.49%) 
3. Yahoo! Real Estate (3.38%) 
4. Rent.com (2.75%) 
5. ZipRealty (2.52%) 
6. Trulia.com (2.32%) 
7. ServiceMagic (2.15%) 
8. Homes.com (2.04%) 
9. MSN Real Estate (1.86%) 
10. remax.com (1.39%)

Sales/Experience

• Nobody in the world sells more real estate than RE/MAX.

• RE/MAX Associates average more sales than other real estate agents.

• RE/MAX Associates have more real estate sales experience than other real estate agents.

• RE/MAX has the most productive sales force in the real estate industry.

Advertising/Brand

• RE/MAX is the most recognized name in real estate.

• No name in real estate is better known than RE/MAX.

• RE/MAX continues to dominate national TV advertising in 2010 and 2011, reaching more viewers than all other real estate firms combined.

Remax.com

• Millions of active buyers and sellers, each month, visit  Remax.com.

Countries

• RE/MAX is in more than 80 countries worldwide, more than any other real estate brand.

Hot Air Balloon

• The RE/MAX Hot Air Balloon fleet is the largest in the world.

General

• RE/MAX agents make up less than 2% of the total number of real estate agents, estimated to be 1.2 million agents, but account for more than 12% of all sales.

• RE/MAX leads the industry in professional designations.

• RE/MAX has more Certified Residential Specialists than anybody else. 
(Same claim can be made for ABR, CDPE, SRES and CIPS designations.)

• RE/MAX agents have helped millions of families buy or sell a home, and this year alone will do so again for hundreds of thousands of families throughout North America and throughout the world.

As if that wasn't enough ...

"Remax Allegiance  is  the  #1  selling  Remax  company  worldwide"